I went to an event at the Track 16 Gallery in Santa Monica where the entire show was sponsored by Scion. If it was up to me, I would have left right away, but I wasn't the one driving. (That's LA living.)
The whole urban art movement is huge and Scion is using it to reach its target consumers. I don't want to go into too much detail but it was just graffiti on what looked like paper cut-outs of car parts. I know that many events are corporate sponsored and that the sponsors have helped out artists' careers, but this was just too blatant. Too commercial.
I was also very unimpressed by the art. I like urban art, but there needed to be more than what was mostly muddy graffiti. I know that there were some masters there but I just couldn't get past Scion being in my face wherever I turned. I suppose that this was just a GRAFFITI only show and not a general urban art show which would have encompassed more media.
So that's my mini review of that show and I refuse to link to the event directly so if you want to know more about it, you'll have to do an online search.
I just wished that I went to the Create Fixate show instead.